Used Car Search
I had every intention of this week’s diary being a whinge at the so-called ‘Special Offer Multi-Buys’ at our supermarkets and how misleading they are – you can end up paying more per unit when you buy two or more items on so-called ‘Special Offer’ than just buying one on its own!! It makes my blood boil when car dealerships get such bad press and we are very heavy regulated to ensure we explain everything to our customers – unlike supermarkets who seem to be able to mislead us!!
Anyway, enough of that – yesterday I received a telephone call from J C Decaux, the billboard company, telling us that we were misrepresenting one of their billboards on a video we had produced – because (wait for it) the billboard was talking!!! (You couldn’t make it up could you!). I actually think that someone thought it was a real ‘talking billboard’ rather than a clever bit of video production! But I think it is amazing that they had even seen the video – that just goes to show the amazing reach of social media – it was a video we had produced about the 0% Finance No Deposit offer on the New Suzuki Swift – but they still saw it even though they are not in Leeds!
“A lack of transparency results in distrust and a deep sense of insecurity.” Dalai Lama
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